A first in the direct selling industry, the Mary Kay AI Foundation Finder uses advanced artificial intelligence to scan a customer’s face on their mobile phone and provide personalized shade recommendations in just seconds. What sets this AI-powered tool apart is that it is informed by a scientifically developed scale offering an inclusive and nuanced understanding of human skin tones. (Video Courtesy: Mary Kay Inc.)

Iconic beauty brand and global entrepreneurship company Mary Kay Inc. has again been named the #1 Direct Selling Brand of Skin Care and Color Cosmetics in the World by Euromonitor International for the third consecutive year. (Photo Courtesy: Mary Kay Inc.)