The LYCRA Company Names Melissa Riggs as Chief Marketing Officer
The LYCRA Company has promoted Melissa Riggs, director of marketing, North America, to the role of chief marketing officer.
“I am pleased to recognize exceptional talent from within our organization,” said Gary Smith, The LYCRA Company’s CEO. “Melissa’s promotion reflects the importance we place on building upon our company’s unique marketing capability and the value it brings to our customers.”
As CMO of The LYCRA Company, Riggs oversees the planning, development, and execution of brand and marketing initiatives supporting the company’s business objectives and growth strategies.
“I am honored and excited to lead The LYCRA Company’s marketing organization and work with the global leadership team to help the company achieve its goals,” said Riggs. “For the past three years, I’ve had the privilege of collaborating with an incredibly skilled team. Stepping into the CMO role, I look forward to unlocking new ways to invigorate our ingredient brands, elevate our partners, and make our impact felt throughout the value chain.”
Riggs has a master’s degree from Temple University in Philadelphia and a bachelor’s degree from the University of Rhode Island in Kingston. She is based out of The LYCRA Company’s headquarters in Wilmington, Delaware, reporting directly to Smith.
About The LYCRA Company
The LYCRA Company innovates and produces fiber and technology solutions for the apparel and personal care industries and owns the leading consumer brands: LYCRA®, LYCRA HyFit®, LYCRA® T400®, COOLMAX®, THERMOLITE®, ELASPAN®, SUPPLEX® and TACTEL®. Headquartered in Wilmington, Delaware, U.S., The LYCRA Company is recognized worldwide for its sustainable products, technical expertise, and marketing support. The LYCRA Company focuses on adding value to its customers’ products by developing unique innovations designed to meet the consumer’s need for comfort and lasting performance. For more information, visit lycra.com.
View source version on businesswire.com: https://www.businesswire.com/news/home/20250501847722/en/
Website: https://www.lycra.com/en/
Contact
SS&C Technologies
Brian Schell
Chief Financial Officer
+1-816-642-0915
InvestorRelations@sscinc.com
Investor Relations
Justine Stone
+1-212-367-4705
InvestorRelations@sscinc.com
Media Contacts
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+1-646-818-9195
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This news is a press release provided by The LYCRA Company.
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11:10
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4월 15일 16:15