LG Names February 7th As The UK's Time To Shine

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2007-01-11 11:00

Seoul--(뉴스와이어)--LG Electronics (LG) has named February 7th 2007 as the UK launch date for its stunning new handset, LG Shine (Shine). The UK launch is the first stage in Shine's global programme, with the handset being available in all major global markets by Q2 2007.

LG has already sold more than 180,000 Shine handsets in Korea since its launch in November, with more than 3,500 units a day still being sold. As the second handset in the Black Label Series of premium mobile phones Shine has already created a massive amount of interest globally with its wide 2.2 inch ‘magic mirror’ screen, multi functional scroll key and brushed full metal body.

“With Shine, LG has yet again pushed the boundaries of mobile phone design,” believes Mr. Jae Bae, Executive Vice President of LG Electronics Mobile Communications Company’s Overseas Sales & Marketing Division. “Inside its sleek, full metal body, LG’s cutting edge design technology delivers a high specification of features coupled with impressive battery life. With superb music, photography and video capabilities, we’re expecting Shine to be even more successful than Chocolate, which continues to sell exceptionally well worldwide, 12 months on since its launch.

Full technical details for the UK version of Shine will be announced at the launch event on February 7th. For photography and further information on LG’s Black Label Series of premium mobile phones, please contact:

About LG Electronics, Inc.

LG Electronics, Inc. (KSE: 06657.KS) is the global leader and technology innovator in consumer electronics, home appliances and mobile communications, employing more than 72,000 people working in over 120 operations including 80 subsidiaries around the world. Comprised of four business units: Mobile Communications, Digital Appliance, Digital Display and Digital Media with global sales at USD 34.7 billion (consolidated USD 43.4 billion) as of 2005, LG Electronics is the world’s leading provider of CDMA handsets, residential air conditioners, plasma panels, optical storage products, DVD players and home theatre system.

LG Electronics Mobile Communications Company is the world’s leading provider of UMTS(WCDMA), CDMA and GSM handsets, which have been designed to improve the value of customer life. With a total range of wired and wireless solutions, the company is rapidly establishing a global presence and growing its international market share in 3G handsets. For more information please visit www.lge.com

About LG Black Label Series

LG Chocolate mobile phones are the first handsets under the LG Black Label Series - a premium line of high-class products that represent the sensuality and style that modern consumers are demanding from their phones. LG Black Label products are so much more than just fashion or designer phones, in fact they are in a category all of their own. Amazing design combines with technical innovation to create products that are both, iconic and emotionally appealing yet also affordable.

LG Electronics 개요
LG Electronics Inc., (KSE: 06657.KS) is the leader in consumer electronics and mobile communications. The company has more than 72,000 employees working in 77 subsidiaries and marketing units around the world. LG Electronics is the world’s largest producer of CDMA handsets, residential air conditioners, optical storage devices and home theatre systems. With total revenue of more than USD 35 billion (consolidated USD 45 billion), LG Electronics is comprised of four business units: Mobile Communications, Digital Appliance, Digital Display and Digital Media. For more information, please visit www.lge.com.

웹사이트: http://www.lge.com