LG Named ‘Best of the Best’ at red dot Design Awards 2007

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2007-03-19 11:36

Seoul--(뉴스와이어)--LG Electronics (LG), a leader in consumer electronics and mobile communications, was again lauded this year by the red dot Design Awards committee at this year’s red dot Design Awards 2007, as it took home over two dozen awards, including the event’s highest recognition.

LG received awards in 29 categories including the “Best of the Best” award for PRADA Phone by LG, its full touch screen handset which has already created a worldwide buzz. LG’s accolades eclipsed its total of 20 awards received at last year’s event, when it also won two “Best of the Best” awards.

Sang Young Shin, the head of LG Electronics Corporate Design Center, said, “LG has proven our design expertise through recognition from this prestigious design organization for the past several years. With this momentum, we will solidify our commitment to emotive product design.”

The PRADA Phone by LG (LG-KE850), the world’s first full touch screen interface phone and winner of red dot’s “Best of the Best” award was co-developed by mobile communications leader LG Electronics and famed design house PRADA. The unique handset is the perfect balance between LG’s leading mobile communications technology and PRADA’s unsurpassed design capabilities.

Other award-winning products of LG include SHINE phone, both slide and bar types, steady-selling SolarDOM, Lightwave Oven, ‘Art DIOS’ side-by-side Refrigerator, LCD TV, Plasma TV, all three models of Fantasy Monitor, Touch Screen MP3 Player and many more. (See the full product list)

red dot Design Award, along with iF Design Award, is one of the most prestigious industrial design awards in Europe. The gala award ceremony will take place on June 25, 2007, in the Essen Aalto Theatre in Essen, Germany. The award-winning entries will be exhibited in a special exhibition titled “Design on Stage - Winners of red dot Award: Product Design 2007” from June 26 through July 23, 2007, in the red dot design museum in Essen. The red dot design museum houses the largest permanent exhibition of contemporary design in the world.

Last year LG already broke industry records by winning in 20 categories at the red dot design awards and 11 categories at the prestigious iF Design Awards. Some products that propelled the company to the top were its wall-mounted projector, dual-core widescreen notebook PC, industry darling and best-selling handset LG Chocolate. The wall-mounted projector and dual-core widescreen notebook PC did especially well, winning red dot’s “Best of the Best” design award in 2006. The company also won the ‘Design Team of the Year 2006’ of red dot design award for its focus on design management. This was only the second time that the design department of an Asian company has won red dot’s ‘Radius’ Trophy.

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About LG Electronics, Inc.

LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, home appliances and mobile communications, employing more than 82,000 people working in over 120 operations including 80 subsidiaries around the world. Comprising four business units - Mobile Communications, Digital Appliance, Digital Display and Digital Media with 2006 global sales of US $38.6 billion - LG Electronics is the world’s largest producer of CDMA handsets, air conditioners, optical storage products, DVD players and home theater systems. For more information, please visit www.lge.com

About the red dot Design Award

With more than 6,000 entries in its categories, the red dot design award is one of the leading and largest design competitions worldwide. Since 1955, the Essen Design Zentrum Nordrhein Westfalen has annually selected outstanding design quality and paid official tribute to the award-winning products in an exhibition. For more information, please visit www.red-dot.de

The full list of LG’s red dot Design Awards 2007 winning products

 PRADA Phone by LG (LG-KE850) * best of the best
 SHINE: Real Metal Slide phone (LG-KE970)
 SHINE: Real Metal Bar phone (LG-KE770)
 ‘HERO’ Phone (LG-KU580)
 Ultimate control Washer and Dryer (WM2496HWM, DLE9577WM)
 Signal-light Dishwasher (LD6310TB)
 ‘SolarDOM’ Lightwave Oven (MP-9297MLC)
 23l Round cavity one door glass touch Microwave Oven (MW-237SKS)
 ‘New Cyking’ Vacuum Cleaner (V-KC902HT)
 European-style side-by-side Refrigerator (GW-P227XTMA)
 ‘Art DIOS’ side-by-side Refrigerator (R-T693GDH)
 European-style bottom-fridger type Refrigerator (GR-F459BTKA)
 Built-in type Larder and Freezer (R-A282 / F-A242)
 Plasma TV (50PB4)
 LCD TV (47LY3)
 Fantasy Monitor (R1900R)
 Fantasy Monitor (R1900E)
 Fantasy Monitor (R1900J)
 LCD Monitor (LX82)
 Desktop PC (X820)
 Notebook PC (T1)
 Portable DVD Player (DP28)
 2.1 Ch Mini Home Theatre System (J10)
 DVD Micro Audio (FB162)
 DMB MP3 Player (FM36)
 Touch Screen MP3 Player (FM37)
 HDD + DVD Recorder(RH200)
 Portable Navigation (LAN-470)
 Portable Navigation (SD460)

LG Electronics 개요
LG Electronics Inc., (KSE: 06657.KS) is the leader in consumer electronics and mobile communications. The company has more than 72,000 employees working in 77 subsidiaries and marketing units around the world. LG Electronics is the world’s largest producer of CDMA handsets, residential air conditioners, optical storage devices and home theatre systems. With total revenue of more than USD 35 billion (consolidated USD 45 billion), LG Electronics is comprised of four business units: Mobile Communications, Digital Appliance, Digital Display and Digital Media. For more information, please visit www.lge.com.

웹사이트: http://www.lge.com