Kia Motors posts 9.2% increase in August global sales
By region, Kia posted year-on-year sales increases in general markets (25,520 units sold, a 50.9% year-on-year increase), China (10,627 units, a 34.7% year-on-year increase), and Korea (23,305 units sold, a 1.3% year-on-year increase). Meanwhile, in Europe and North America, 24,172 (1.9% year-on-year decrease) and 28,940 (5.6% year-on-year decrease) Kia vehicles were sold in August, respectively.
Cumulatively, through the first eight months of 2008, Kia’s global sales increased by 16.0% year-on-year and reached 951,948 units. China (101,490 units sold) and general markets (167,922 units sold) have experienced the largest gains of 41.8%, and 35.7%, respectively. Cumulative year-on-year sales increases have also been experienced in all other sales regions: Korea (16.0% gain from 204,849 units sold); Europe (10.8% gain from 240,504 units sold); and North America (2.3% gain from 237,183 units sold).
So far in 2008, Kia’s best selling model in overseas markets has been the C-segment Cerato (known as ‘Spectra’ in some markets) with 140,836 units sold. It is followed by a close group of three vehicles: the B-segment Rio at 108,414 units, the C-segment cee’d at 103,350 units and Kia’s Sportage compact SUV at 99,608 units. Meanwhile the A-segment Picanto continues to perform well with 68,014 units sold.
Hyoung-Keun Lee, Senior Executive Vice President and COO of the International Business Division, said, “Although August is traditionally a slower month for sales, we continue to experience strong growth in China and general markets. Despite the challenges facing the industry, this month’s results are encouraging.”
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Editor’s notes:
* Global sales figures are based upon CBU export sales and sales from overseas and Korean production plants
** Includes figures from Western and Eastern European markets
***General markets includes the regions of Central and South America, Asia and the Pacific, and the Middle East and Africa
Kia Motors Corporation (www.kia.com) -- a maker of quality vehicles for the young-at-heart -- was founded in 1944 and is Korea's oldest manufacturer of motor vehicles. As part of the Hyundai-Kia Automotive Group, Kia aims to become one of the world's premier automotive brands. More than 1.4 million vehicles a year are produced in 14 manufacturing and assembly operations in eight countries which are then sold and serviced through a network of distributors and dealers covering 165 countries. Kia today has over 40,000 employees worldwide and annual revenues of almost US$17 billion. It is the major sponsor of the Australian Tennis Open and an official worldwide sponsor of the Davis Cup. Kia is an official automotive partner of FIFA -- the governing body of the FIFA World Cup -- as well as a EUROTOP partner of UEFA. Kia Motors Corporation's brand slogan -- "The Power to Surprise" -- represents the company's global commitment to surpassing customer expectations through continuous automotive innovation.
웹사이트: http://www.kiamotors.com
연락처
Michael Choo (이메일 보내기 ), International Communications Manager, Kia Motors Corporation, Tel: +82-2-3464-6574, Fax: +82-2-3464-6845
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