Samsung launches Corby, first full-touch mobile designed for youth market

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삼성전자 코스피 005930

2009-09-01 11:53

Seoul--(뉴스와이어)--Samsung Electronics Co. Ltd, a leading mobile phone provider, today announced the availability of Samsung Corby (model: S3650), a mobile phone designed to support the digitally connected lifestyles of today’s young mobile users.

The Samsung Corby, available across Europe later this month, is a full-touch handset that places users at the center of the social media revolution with a wide range of social networks support, such as Facebook, Twitter and MySpace. The new mobile complements the company’s touch screen strategy, “touch for every lifestyle,” by targeting the youth market.

“We see strong growth opportunities in this sector and will continue to pioneer new markets with innovative technology. The Corby is consistent with Samsung’s legacy of developing new products and technologies designed for specific audiences and bringing new devices quickly to market,” explained JK Shin, Executive Vice President and Head of Samsung Electronics’ Mobile Communications Division.

The device represents a complete makeover for the youth segment, with its eye-catching profile featuring two-tone diagonal contours. The Samsung Corby is notable for both its body design and colors – which mark a significant break from the way full touch phones are usually designed. It is available in bold color options such as Jamaican Yellow, Cupid Pink, Minimal White, and Festival Orange so that users can choose their favorite colors.

“Globally, we are number one for full-screen touch phones and recognize the importance of social networks in the modern mobile industry. Samsung’s target audiences are at the heart of its business strategy and the design and functionality of Samsung Corby meets the needs of a highly digitally connected and style conscious youth audience – as does the affordable price point,” continued JK Shin.

The best social networking services are combined with enhanced multimedia capabilities in a compact form factor. Corby’s 2.8-inch QVGA screen delivers a quality online video experience and its quad band connectivity and support for EDGE networks means that Samsung Corby users can stay in touch regardless of their location.

Samsung Corby will be available in European countries starting from mid September at approximately 150 EUR.

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삼성전자는 반도체, 통신, 디지털 미디어와 디지털 컨버전스 기술을 보유한 글로벌 리더다. 삼성전자는 디지털 어플라이언스 부문, 디지털 미디어 부문, LCD 부분, 반도체 부문, 통신 네트워크 부문 등 5개 부문으로 이뤄져 있다. 세계에서 가장 빠르게 성장하는 브랜드인 삼성전자는 스마트폰, 디지털 TV, 메모리 반도체, OLED, TFT-LCD 분야에서 세계 선두 주자다.

웹사이트: http://www.samsung.com/sec