Experience Effortless Performance Through Superior Design With The New ST5500/5000 Range
The cameras’ features ensure ease-of-use capabilities based on research into what our customers really want from their devices, with a body design that’s angled at 7 degrees, the lens and a shutter button set at a unique angle for more comfortable use and intuitive photos to capture that perfect image, effortlessly. Samsung has also added class-leading features such as a bright 3.7” WVGA, AMOLED touch screen and an oversized lens to create a chic package that will define the future of the compact camera market.
A further premium design enhancement is the ‘da Vinci-inspired design’ of the lens technology, based on Leonardo da Vinci’s famed habit of writing notes backwards to be read later using a mirror. This method ensures that when the camera is turned on, the lens barrel extends automatically and the image’s specifications (focal length and aperture) appear in the concave reflective lens rings instantaneously.
To also help reduce blur, the impressive lenses of both the ST5500 and ST5000 are paired with Samsung’s Dual Image Stabilisation technology, which counteracts the negative effects of a user’s shaky hand. Alongside Samsung’s Smart Auto 2.0 (still & movie) scene recognition technology, the cameras will match the settings you need with your surroundings so you can produce the best shot possible with ease.
The cameras’ comfortable, ergonomic feel is testament to the vision of Samsung’s design engineers, who have created a revolutionary new ‘angled posture’ design that fits comfortably into your hands, bringing unprecedented ease-of-use, functionality and unparalleled style to capture those important images. Samsung’s use of hydro-forming technology, an innovative manufacturing technique which compresses liquid metals at high pressures to form tube or metal sheet materials, has been used on both models to produce smoother silhouettes, seamless bonding and high-quality surfaces.
Available in three different colours – Black, Grey and Terracotta Orange – the ST5500 and ST5000 cameras incorporate the perfect mix of great styling with top-end capabilities. Their innovative features and unique design help you stand out from the crowd and provide the freedom to express your personal style, without compromising on technology performance and experience.
Both models shoot in 14.2 megapixels, often a characteristic of bulkier, heavyweight cameras, and this image quality, alongside the premium lens and 7x optical zoom, ensures crisp, clear, shots every time.
And what use are great images if you can’t share them quickly, on the move and with friends? The ST5500 is equipped with wireless connectivity options, including Bluetooth 2.0, Wi-Fi and DLNA, so you can easily send images on the go using the camera’s touch-screen keypad or upload straight to your Facebook®, Picasa™, YouTube® or samsungimaging.com accounts. The ST5500 range also comes equipped with an account with mobile hotspot provider Boingo, delivering broadband speeds in the palm of your hands at more than 100,000 Wi-Fi hotspots across the world.
Both cameras come equipped with Samsung’s Smart Gesture UI, the user interface which incorporates simple-to-use touch screen technology to navigate around the device. It also gives you the ability to access and use key features with either a simple tilt or a hand gesture. The Smart Gesture UI function adds a level of fun to the way you can interact and enjoy your content, allowing you to quickly scroll through your photos with a swipe of the finger or by slightly tilting the camera in either direction.
“Consumers are continually seeking a great-looking camera which brings together high-end styling, beautiful image production and, above all, ease-of-use features including enhanced lens capabilities, revised angle technology and refined product design, for effortless performance. We understand that standing out from the crowd and taking the best shots with ease are of the upmost importance to consumers, so we have produced two cameras which bring together a wealth of easy-to-use features with unique good looks,” said Mr. S J Park, CEO of Samsung Digital Imaging Company. “The ST5500 and ST5000 deliver on the need for consumers to have a camera that does it all. They are convenient and easy-to-use, but still retain style and an element of fun; after all, this is what photography is all about. In the case of the ST5500 we’ve taken it a step further by providing several connectivity options to share those photos and videos on the go.”
삼성전자 개요
삼성전자는 반도체, 통신, 디지털 미디어와 디지털 컨버전스 기술을 보유한 글로벌 리더다. 삼성전자는 디지털 어플라이언스 부문, 디지털 미디어 부문, LCD 부분, 반도체 부문, 통신 네트워크 부문 등 5개 부문으로 이뤄져 있다. 세계에서 가장 빠르게 성장하는 브랜드인 삼성전자는 스마트폰, 디지털 TV, 메모리 반도체, OLED, TFT-LCD 분야에서 세계 선두 주자다.
웹사이트: http://www.samsung.com/sec
연락처
Soojeong Lee
Samsung Electronics
+82-2-2255-8275
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