Amateur Chefs Get Cooking For LG Life Tastes Good Championship 2010

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LG전자 코스피 066570

2010-06-15 16:54

서울--(뉴스와이어)--LG Electronics (LG) once again kicks-off the LG Life Tastes Good Championship, its popular international cooking contest now in its third year. With preliminary rounds taking place in Korea and France on June 3, the championship featured about 50 amateur chefs from 21 countries competing to create the perfect dish using LG cooking appliances. The global event will conclude in Korea on September 29 with 25 teams participating for the world title.

LG Life Tastes Good Championship this year will bring together more than 20,000 contestants in national, regional and global “cook-offs”. In the months leading up to the global final, countries across North America, South America, Europe, CIS and Asia will hold their own national and regional competitions.

In Korea, the first of two preliminary rounds took place on a restaurant on the banks of the Han River. Under the watchful eye of expert judges – including Korea’s “Home Cooking Majesty” Hae-jung Lee – 10 Korean “blogger-chefs” showed off their culinary skills in a tight competition with Youngmi Park and Youngjun Lee, taking the crown.

In France, another preliminary round took place on the same day at the famous Atelier Guy Martin in Paris. Working closely with LG, the Federation Française de Cuisine Amateur (French Amateur Cooking Committee) selected Caroline Boutoille as the French representative chef from more than 2,000 participants.

“Food is such an important part of almost every culture,” said Dan Koh, Vice President of LG’s Home Appliance Company. “With Life Tastes Good Championship, LG is celebrating the diversity of food and cultures with help from our popular appliances.”

About LG Electronics, Inc.

LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 82,000 people working in over 115 operations around the world. With 2009 global sales of 55.5 trillion Korean Won (43.4 billion US Dollars), LG comprises of five business units – Home Entertainment, Mobile Communications, Home Appliance, Air Conditioning and Business Solutions. LG is one of the world’s leading producers of flat panel TVs, audio and video products, mobile handsets, air conditioners and washing machines. LG has signed a long-term agreement to become both a Global Partner of Formula 1™ and a Technology Partner of Formula 1™. As part of this top-level association, LG acquires exclusive designations and marketing rights as the official consumer electronics, mobile phone and data processor of this global sporting event. For more information, please visit www.lg.com.

About LG Electronics Home Appliance Company

The LG Electronics Home Appliance Company is an innovator in the home appliance industry, dedicated to offering healthier and greener products, blending smart technology and trend-setting design and providing a complete solution for improving daily life. LG’s insightful products, including refrigerators, washing machines, dishwashers, cooking appliances, vacuum cleaners, and built-in appliances, are designed to resonate with consumers around the world. LG’s innovative technologies and convenient features, including the world's first interactive refrigerator, steam washing machine and combination oven and microwave, set new trends in the appliance industry, helping to establish LG as a global leader.

LG전자 개요
LG전자는 가전제품, 전자제품, 자동차 부품 등 여러 분야에서 기술혁신을 선도하는 글로벌 리더이며 세계 130여 개 사업장에서 사업을 전개하고 있다. H&A (Home Appliance & Air Solution), HE (Home Entertainment), VS (Vehicle component Solutions), BS (Business Solutions)의 사업본부로 구성됐으며 TV, 세탁기, 냉장고, 자동차부품, 사이니지, 로봇 등 다양한 분야에서 시장을 선도하고 있다.

웹사이트: http://www.lge.co.kr