Samsung Sells Its 10 Millionth Galaxy S Smartphone in Less than seven Months
SEOUL--(뉴스와이어) 2011년 01월 03일 -- Samsung Electronics Co. Ltd., a leading mobile phone provider, today announced it had sold 10 million of its Android-powered Galaxy S Smartphones. The milestone was reached less than seven months after the device was launched, in June 2010.
JK Shin, President and Head of Mobile Communications Business at Samsung Electronics, said “The Galaxy S is the result of our 22 year heritage in the mobile industry. It is the realization of our concept of ‘the Smart Life’ - we wanted to makes users’ lives more convenient, more exciting, and more integrated. Today’s milestone shows that we have succeeded: 10 million Galaxy S users around the world are living the Smart Life.”
“The Galaxy S has set a new standard in Smarphones and outperformed even our expectations. We are proud of this achievement; to consistently sell over 1.4 million devices per month clearly demonstrates the consumer demand for relevant, empowering mobile experiences. We will continue to meet this demand, delivering leading innovation and building smartphones that will maximize user experiences.”
Introduced by JK Shin at CTIA Las Vegas in March 2010, the Android-powered Galaxy S incorporates a 4-inch Super AMOLED screen and a 1 GHz application processor that enables vibrant HD videos, rich augmented reality content through Layar Reality Browser, and advanced LBS (Location Based Services).
Supporting Samsung’s drive to create unique mobile experiences, the company initiated a number of innovative global content initiatives and consumer engagement program. Samsung partnered with NBC Universal Digital Studio to produce the scripted comedy “FCU: Fact Checker’s Unit”. Airing in the US from August 2010 on broadband, mobile and video-on-demand, the series highlighted the capabilities of the Samsung Galaxy S and marked the first time a digital series had been distributed globally at launch. The eight specially produced episodes were viewed by over 4.5milllion viewers and FCU was listed as one of the top 3 web series’ to watch in 2010 by Ad Age.
Working directly with Galaxy S users, Samsung also collaborated with multi-platform content company, Current Media to foster the creation of user-generated commercials. Customers from around the world were engaged to submit their own-made videos, demonstrating how the Galaxy S enabled them to live a Smart Life. Selected winning videos were promoted on the Current Media website and Samsung mobile fan page.
삼성전자는 반도체, 통신, 디지털 미디어와 디지털 컨버전스 기술을 보유한 글로벌 리더로, 2016년 200조원의 매출과 28조원의 영업이익을 달성했다. 전세계에서 9만6898명의 직원을 고용하고 있으며 세계 51개국에 90개가 넘는 오피스를 열고 있다. 삼성전자는 디지털 어플라이언스 부문, 디지털 미디어 부분, LCD부분, 반도체 부분, 통신 네트워크 부분 등 5개 부문으로 이루어져 있다. 세계에서 가장 빠르게 성장하는 브랜드인 삼성전자는 스마트폰, 디지털 TV, 메모리 반도체, OLED, TFT-LCD 분야에서 세계 선두 주자이다.
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