CFSK Reinforcing Online Service with New Website

SEOUL--(뉴스와이어)--Citi Financial Sales Korea (CFSK, CEO Cho, Sung-kon), one of Citigroup Korea Inc.‘s subsidiaries specializing in the sales of financial products, has opened its own Website. (http://www.citisales.co.kr)

CFSK is Korea’s first company dedicated to loan services with 1,200 Loan Consultants (L/C) and 20 sales centers nationwide. The website launch is expected to effectively combine the company’s online and offline service channels, which in turn will help build customer trust and expand sales network.

L/C is a professional loan sales agent who provides customized loan counseling, receive and deliver loan application allowing customers to use loan service more easily and conveniently. The new homepage of CFSK contains information about the L/Cs in various formats, and customers can choose the sales person that they want to be serviced by.

Clients can search available L/Cs by region and product, and check the information of each sales person like career, major service activities and award-winning records, and this helps creating trust between customers and consultants before counseling is provided. The personal webpage will be open for 100 consultants first, and then expanded to all consultants that every single of them will have his/ her website.

Cho, Sung-kon, CEO of CFSK says, “The most influential marketing channel at present is an online outlet. Opening of the homepage will renew the face of our company as a subsidiary of Citigroup Korea, and we will be able to deliver more trustworthy services and expertise to our clients. We are planning to develop more diverse contents and systems and make ourselves more approachable by fulfilling the needs of customers who use tablet PCs and smartphones.”

한국씨티은행 개요
씨티은행은 1967년 최초로 한국에 진출한 이래 45년 동안 선진 금융 서비스를 국내 고객에게 제공해 왔으며, 2008년 글로벌 금융위기 때 8억불을 증자해 국내 외환시장 안정에 기여했고, 1970년대 석유 파동시 2억불 차관 제공으로 한국의 무역수지 개선에 기여한 공로로 수교훈장 ‘숭례장’을, 1997년 외환위기 당시 240억불 대외 부채 상환 연장에 기여한 공로로 수교훈장 ‘흥인장’을 받는 등 한국 경제가 어려움에 처할 때에 곁에서 힘이 돼 준 친구 같은 은행이다.

웹사이트: http://www.citibank.co.kr

연락처

Huh, Kap-Seung
Communications
Citigroup Korea Inc.
+82-2-3455-2340
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