ITB Berlin 2014: The world's leading travel show kicks off in Berlin
- ITB Berlin 2014
Dr. Christian Göke, CEO, Messe Berlin GmbH: “ITB Berlin mirrors the entire value-added chain of the international tourism industry and boasts the world's largest attendance of international exhibitors. ITB Berlin is also a leading knowledge platform. Exhibitors and trade visitors can find out about the latest trends and information on exploiting new markets.“ Travel Technology and Lesbian, Gay, Bisexual and Transgender Travel (LGBT) are also among the growth segments at ITB Berlin.
ITB Berlin 2014 is celebrating two new events. On the Tuesday before the opening the ITB Summit takes place with 600 delegates. Among the speakers is Lee McCabe, Head of Travel, Facebook, who talks about omni-channel marketing. The new web platform ITB Innovators provides an overview of 100 travel and marketing innovations. From 5 to 7 March these are exhibited in Hall 7.1b. At the ITB Berlin Convention Nils Müller, CEO of TrendONE, gives his prediction on how people will travel in 2025.
Once again, ITB Berlin provides senior buyers from the international tourism industry with access to an exclusive business circle with numerous benefits. Around 700 hand-picked senior buyers from Europe, Canada, the USA, South America, Australia, Asia and Africa join the exclusive Buyers Circle 2014. 80 per cent are at the show in a decision-making capacity. The overall purchasing power is equivalent to 1.8 billion euros.
Website: http://www.itb-berlin.com
Contact
ITB Berlin
Astrid Zand
+49-30-3038-2275
zand@messe-berlin.de
This news is a press release provided by ITB Berlin.
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2015년 3월 9일 15:50