Samsung Electronics Unveils Concept of TV’s Future at CES 2016
Company’s CES booth to showcase how television could evolve with an incredible customizable, modular design concept
creating the transformable TV and the world’s largest 170” SUHD TV
“At CES 2016, Samsung is going all out to demonstrate the innovation that matters most to consumers, and offer a tantalizing vision of the future of TV,” said Hyun Suk Kim, President of Visual Display Business at Samsung Electronics. “We believe the possibilities for innovation in TV are truly endless, and in the years to come, customers will experience ever greater choice and control, as the current barriers around screen size, shape and versatility are overcome. I invite attendees to visit Samsung CES booth, and witness the future of TV for themselves.”
The “Future TV Zone” includes two design concepts that highlight the capabilities and possibilities of customization. One of the concepts features the world’s largest SUHD TV, a 170-inch display that utilizes the Modular display technology together. Samsung has created the ultimate life-sized video experience, to give the illusion of being inside the video.
To highlight the transformability of this technology, the transformable TV can change its shape based on the content it’s displaying. Whether users are watching the big game, a high action blockbuster, or the evening news, the transformable TV can retain different ratios to best fit the content on the screen. The TV can jump from a 16:9 screen ratio to a 21:9 screen, simply by splitting the screen into two parts and reassembling on the sides when you decide to watch a wide screen video like a movie.
Samsung’s Future TV Zone will be open during CES’ regular exhibition hours, from January 6-9 at the Booth #11906, in Tech East, LVCC, Central Hall.
Website: http://www.samsung.com/sec
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