“K-Pop, K-Food, K-Beauty, K-Culture, All in One Place”

The World’s Largest K-Culture Festival, “Busan One Asia Festival”

BUSAN, SOUTH KOREA--(Business Wire / Korea Newswire)--The world’s largest K-culture festival, 2016 Busan One Asia Festival will take place across Busan at venues including Busan Asiad Main Stadium and BEXCO, starting from Saturday October 1 to Sunday October 23.

2016 Busan One Asia Festival (hereinafter BOF) is a large-scale Hallyu festival leveraging the city’s beautiful natural landscape, cultural assets and Hallyu content. It is a large scale festival where participants can enjoy the genre known as K-culture including: K-pop, K-food, K-beauty and popular Korean media content, all in one location.

With the One Asia Opening Performance at the Busan Asiad Main Stadium on October 1, various K-pop events including the One Asia K-pop Concert and the One Asia Korean Wave Stars Fan Meeting will take place during the first three days. On the 23rd, the last day of the festival, the One Asia Dream Concert will take place as the event’s grand finale. Some other programs include the One Asia Cultural Conference, the Running Man Hands on Experience Program and the One Asia Platform.

In various performances during the BOF period, many celebrities including Psy, CNBLUE, B1A4, Apink, Girls’ Day, B.A.P, AOA, BTS, SE7EN, Hwang Chi Yeul, INFINITE, U-Kiss, TWICE, SHINee, GFrined, Gummy and T-ara will show up. The line-up for even more stars will be announced at a later date.

Turning to some exhibitions, a food event, “Taste Busan” will open from Sept. 30 to Oct. 3 at BEXCO, where participants can learn about and taste various Korean foods and cuisines. Star chefs such as Lee Yeon-bok, Choi Hyun-seok, Oh Se-deuk, Hong Shin-ae and Ahn Hyun-min will each conduct their own eye-catching cooking shows with their own interesting stories in an open kitchen.

At the Korean Wave Star & Beauty Collection from Sep. 30 to Oct. 9, participants can virtually meet Korean stars through advanced technologies such as holograms, VR or 3D. In addition, the trends of K-beauty will be presented through makeup artists’ makeup shows, free makeup experiences, and the K-beauty market.

More detailed information can be found on the official website and additional information about participation and ticketing will be announced through the official website and SNS page.

View source version on businesswire.com: http://www.businesswire.com/news/home/20160930005358/en/

Busan One Asia Festival website: http://bof.or.kr
Busan One Asia Festival Facebook: https://www.facebook.com/BusanOneAsiaFestival).

Website: http://www.busan.go.kr


Busan Metropolitan City
Changbae Shin
+82 51-888-1351