The Economist Intelligence Unit celebrates 60th anniversary with a light-hearted glimpse into the future

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2006-12-06 13:29

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Hong Kong--(뉴스와이어)--The Economist Intelligence Unit announced that it has issued a commemorative report to mark the 60th anniversary of the company’s inception.

In a break from the organisation's normally serious and hard-hitting analysis, the publication adopts a lighter tone, showing the Economist Intelligence Unit's roots as part of The Economist stable. Entitled “Celebrating 60 years…with a glimpse of the future”, the report appraises the crucial global developments which have taken place over the past sixty years and then speculates on what lies in store for business and economies over the next 60 years.

The report, which can be downloaded free from www.eiu.com, offers:

· A look back at some of the Economist Intelligence Unit's past triumphs, including a prescient report on Iraq market entry strategies (published in 1961 but surely

still of use today) and an analysis of the market for frogs legs in France.

· An assessment of the fierce rivalry between the Economist Intelligence Unit and its sister organisation, The Economist, both on and off the cricket pitch.

· A review of the key developments which have shaped the world and business in the past 60 years, from the expanding output to expanding waistlines.

· An informed look ahead to 2026, including the likely impact of an ageing population in the developed world and the expected course of globalisation.

· A somewhat more speculative look at 2066, suggesting a list of potential new countries and global companies, and wondering how the world will cope with rising sea levels, nuclear proliferation, and average London house prices reaching five million pounds.

The light-hearted reports follows a more serious exhibition of the evolution of the Economist Intelligence Unit held at the London School of Economics in September, which showcased a selection of research and forecasts made since the company's inception. The exhibition also highlighted significant changes in both the depth and breadth of services offered by the Economist Intelligence Unit to customers over the past 60 years. Country coverage has been expanded dramatically, forecasts are more detailed and look out further than ever, industry and risk analysis is increasingly important, and the company also covers management thinking and corporate best practise through a range of subscription and bespoke services.

Robin Bew, Editorial Director at the Economist Intelligence Unit commented:

“We are delighted to celebrate our 60th anniversary by looking to the future, something our clients have always relied upon us to do well. The Economist Intelligence Unit has progressed a great deal in terms of output over the last 60 years but our guiding principles remain the same: independence of thought, authority of judgment and clarity of expression. We look forward to helping our customers to understand the world’s opportunities and risks for the next sixty years and beyond.”

About the Economist Intelligence Unit

The Economist Intelligence Unit is the business information arm of The Economist Group, publisher of The Economist. Through our global network of over 100 in-house editors and economists, and a global network of over 700 contributors, we continuously assess and forecast political, economic and business conditions in more than 200 countries. As the world's leading provider of country intelligence, we help executives make better business decisions by providing timely, reliable and impartial analysis on worldwide market trends and business strategies.

More than 500,000 customers in corporations, banks, universities and government institutions rely on our intelligence. In order to meet the needs of executives like these, we provide a full range of print and electronic delivery channels and have developed a portfolio of leading electronic services. These include: eiu.com, a virtual library with access to all of our publications, and store.eiu.com, our transactional site; viewswire.com, which provides daily and operational intelligence on countries worldwide; Executive Services, which provides insight and analysis on global business and management trends; and Data Services, a portfolio of economic and market indicators and forecasts.

웹사이트: http://www.eiu.com