Summer Hanbok keyword ‘Sexy & Demi-mini’ – Ahn’s Hanbok Experience

- Korean traditional clothing Hanbok Culture Experience Package

News provided by
YuSong Ltd.
Jun. 06, 2012 10:54
SEOUL--(Korea Newswire)--Summer is becoming longer and longer almost as if spring has disappeared so Hanbok could be one of concerns for people who go through events in summer.

There is a tendency to skip Hanbok for the reason that it is uncomfortable and makes one hot, even though Hanbok is a holy garment that prevents misfortune and brings good fortune. However in a place of formality for example wedding hall, first birthday party, seventieth birthday party, church events, corporate events and such, a man cannot attend in shorts without a tie and a woman cannot attend in a bikini because it is hot.

Hanbok contains a significance of wishing for child’s health and happiness in a first birthday party, marital chemistry and eternity at a wedding, and parent’s health and longevity, and descendant’s success and peace at a seventieth birthday party. Despite it being a holy garment, skipping Hanbok due to the heat wave of summer cannot be seen as formality has been stuck to and that courtesy has been extended to the event participants.

As Hanbok has been changing from the existing traditional Hanbok to lifestyle Hanbok to modernized Hanbok, it has been developing by emphasizing on practicality and convenience. However as the lifestyle Hanbok and modernized Hanbok only pursued practicality, there is an aspect of overlooking the traditional beauty. Thus it can be seen as a neither one nor the other, but a strange form of a fashion genre. Therefore recently a new trend of fusion Hanbok was born with a combination of the traditional Hanbok’s elegance and the extravagance of the modern fashion trend.

Fusion Hanbok is comfortable to wear and not hot despite the combination of tradition and extravagance. The fabric of Hanbok also has repeated development over development to bring forth a qualitative improvement of a feeling that it is almost cooler than ramie fabric.

Ahn’s Hanbok rental which lead the trends of fusion Hanbok has showed a new form of Hanbok design with the concept of ‘Sexy & Demi-mini’. A simple style was shown that would be suited for an event of formality with Hanbok by showing a demi-mini dress which can be called as missing skirt and a missing top of ‘Bolero & skirt’

Hanbok designer Suyeon Jeon of AnGeunbae, Inc emphasized Hanbok’s beauty by “Hanbok is gathering’s aesthetics. Unlike high exposure in western clothes, Hanbok is a controlled aesthetics that expresses subtle beauty.”

Let’s feel the ‘aesthetics of gathering’ through ‘Sexy & Demi-mini’ Ahn’s Hanbok rental this summer which is expected to be particularly sweltering.

Korean traditional clothing Hanbok Culture Experience Package

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